If your project involves object creation, you have to include an actual product prototype.The goal of your project has to be creating something that can be shared.Below are some of Kickstarter’s campaign rules. It provides some strict rules on what’s allowed on its platform. In its mission of supporting the arts, Kickstarter is strict about hosting projects. They’re more open to a wide range of businesses as well as projects. For instance, some categories you’ll find include Education, Tech and Design, Health and Fitness, Phones and Accessories, and Transportation. This list includes a broader collection of projects. Indiegogo expanded its category list back in 2017 to offer 24 categories. Kickstarter offers 15 campaign categories in the creative industry including Art, Music, Publishing, Film &, Food, Journalism, Photography, Technology, Games, Fashion, Design, Crafts, Comics, Theatre, and Dance. Now let’s look at the key differences between Indiegogo and Kickstarter. It also hosts around 270 new campaigns on a daily basis. Even though its numbers are not as impressive, Indiegogo boasts about 7000 active campaigns. In 2016, it managed to raise $950 million and had a nine percent success rate. Indiegogo is more open about accepting projects from different categories. In addition, over 200 broke the $1 million mark. In 2017, Kickstarter boasted 118,000 successful projects and had 12 million backers. In 2016, its campaigns raised $2.6 billion and had a campaign success rate of 36 percent- the highest on any crowdfunding platform. Kickstarter is the world’s biggest crowdfunding platform for creative projects. Understanding differences between the two platforms will help you pick out the right option for you. What may work with Kickstarter might not work with Indiegogo. Kickstarter and Indiegogo are the most notable crowdfunding solutions in the industry. Crowdfunding has helped creators, activists and small business owners get the funds they need to launch an idea through the support of an engaged community.Ĭhoosing the right crowdfunding platform for your campaign is one of the first issues that project creators need to address. Before crowdfunding, it was hard to find people who could relate to your vision and secure funding. Turning a great idea into a profitable business or noble cause requires resources.
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